http://setpointammo.com/
Why Setpoint Ammo? Setpoint now offers the first-ever custom automated ammunition. Watch this video to understand how and why Setpoint is your first choice for cost-effective, time-saving, accurate, and precise custom ammunition.
[youtube]http://www.youtube.com/watch?v=BYfD4ZjB7S8&feature=player_embedded[/youtube]
Your Situation Your Rifle Your Shot
The only custom automated cartridge loading system in the world
About Setpoint Ammunition
In a deadly force scenario or heated competition, absolute precision and consistent performance are key. Setpoint's zero-tolerance engineering delivers customized ammunition designed exclusively for your rifle's performance characteristics. In essence, you get the precision of a custom handload with greater consistency than even premium match-grade factory ammunition.
Setpoint's system is simple: you determine your round around your rifle and Setpoint delivers that ammunition in any quantity required. Choose the bullet, case, powder, powder weight, and seating depth that best perform for you and your rifle, rather than tweaking your rifle and optic to match some small offering of factory loads.
Simply stated, no one has more experience with delivering ultra-precision performance with combustibles than Setpoint. From the precision engineering of the automotive industry with airbag initiators to the consistent performance of mass-customized ammunition for the most elite law enforcement and military snipers, Setpoint is truly in a class all by itself.
Anyone who has chased the elusive one-hole group at any distance knows that every shooter has his own approach and that no two rifles are the same. Setpoint Ammunition is the first mass-customized precision ammunition available to long-range precision shooters. Multiple projectiles and powder types and infinite variables in bullet seating depth and ultra-precision weight-measured powder charges mean you can have the round for YOUR needs, YOUR rifle, YOUR shot.
PICK A BULLET: Bullets vary in weight, length, shape and construction and each delivers a unique performance characteristic. Determine your bullet based on desired end use, experimentation, manufacturer information and the descriptions found here.
PICK A CASING: Two case selections are currently available. Winchester brass is good quality and will yield good results. Choose the enhanced quality of Lapua brass for specialized target, tactical, or hunting situations that require super precision rounds.
PICK A PRIMER: We currently use Federal primer. Other choices are available and may be offered in the future.
PICK A POWDER: We use Hodgdon Varget powder—a popular and proven choice for precision loaded .308 ammunition. Other powder options may be offered in the future.
CHOOSE POWDER WEIGHT: The amount of powder measured in grain weight determines the velocity of your projectile. Variations in the powder charge affect accuracy. SAAMI specifications set limits on powder charges. Keep in mind, more or faster isn’t always better.
CHOOSE CARTRIDGE OVERALL LENGTH: Overall length can greatly affect accuracy and is primarily determined by the seating depth of the projectile. The throat of the barrel (the distance between the end of the chamber and the beginning of the rifling) is one factor in determining seating depth. Over time the throat of any rifle will experience wear. Decreasing seating depth which results in the bullet being closer to the lands of the rifling, even by as little as a few thousandths, can sometimes extend the life of a barrel as it wears.